SM Trends Article: Are You Paying More Attention to Paid Search in 2010?

SM Trends published an article of mine this week, Are You Paying More Attention to Paid Search in 2010?, in which I discuss the importance of this vital part of any advertising portfolio. Whether you’re a rookie to Search and want to understand what makes Search Marketing different from Radio, TV, and Print – or a seasoned veteran – please give my article a read and let me know what other topics about which you’d be interested in reading more.